Key Takeaways
- Apple tshaj tawm qhov loj App Store hloov pauv lub lim tiam dhau los vim yog kev sib hais hauv tsev hais plaub.
- Qhov kev hloov pauv tseem ceeb tshaj plaws uas tus neeg siv nruab nrab yuav pom yuav muaj ntau email hauv lawv lub inbox.
- Cov kws tshaj lij hais tias mus tom ntej, cov neeg siv yuav tsum paub ntau ntxiv txog cov apps lawv rub tawm thiab nyeem cov ntawv luam zoo tam sim no.
Kev hloov pauv tau los rau Apple's App Store, thiab txawm tias tus neeg siv nruab nrab yuav tsis pom ntau qhov sib txawv ntawm lawv qhov kev paub, lawv tseem yuav tsum tau ua tib zoo saib.
Lub lim tiam dhau los, Apple tau tshaj tawm cov kev hloov pauv tshiab tom qab ncav cuag $ 100 lab kev sib hais haum hauv chav sib foob los ntawm Asmeskas cov neeg tsim khoom app. Thaum cov kev hloov pauv no feem ntau pom ntawm tus tsim tawm, App Store cov neeg siv yuav tsum paub ntau ntxiv txog lawv cov apps mus tom ntej thiab lawv tau them dab tsi.
"Yog tias Apple tab tom qhib lawv lub qhov rooj ntau dua rau cov neeg tsim khoom uas xav nthuav lawv tus nqi taw tes, cov neeg siv khoom yuav tsum ceev faj txog ntau npaum li cas ib qho app lossis lwm qhov yuav xav kom lawv siv thaum lawv siv nws," Bill Mann, tus kws tshaj lij ntiag tug ntawm Restore Privacy, tau sau email rau Lifewire.
App Store's Controversial History
Apple's App Store teeb meem tau nyob ib puag ncig xyoo, nrog cov apps thiab cov tuam txhab thov rau Lub Khw cov cai nruj dhau thiab kev ua lag luam. Lub tuam txhab thev naus laus zis tseem tau nkag mus rau hauv dej kub nrog tsoomfwv tshaj tawm kev txhawj xeeb txog kev tsis ntseeg.
Ib txwm siv sijhawm los nyeem cov kev tshuaj xyuas rau txhua lub app koj rub tawm. Tus nqi daim nplaum yuav tsis muab rau koj tag nrho cov yam ntxwv uas koj xav tau.
Txhawm rau ua pov thawj nws tus kheej, Apple tau tshaj tawm txoj kev tshawb fawb (txawm tias Apple tau txib nws) tiv thaiv nws cov nqi App Store, hais tias nws 30% tus nqi them nyiaj rau cov apps them thiab hauv app yuav khoom yog tib yam lossis zoo ib yam li 38 lub khw digital.
Ntau qhov kev ntxhov siab thaum kawg tuaj txog lub taub hau thaum Apple tshem tawm Epic Games 'Fortnite app lub Yim Hli dhau los tom qab Epic tsis kam them Apple tus nqi 30% ntawm kev yuav khoom digital. Hloov chaw, Epic hla dhau qhov hu ua "Apple se" los ntawm kev cia cov neeg ua si yuav Fortnite cov txiaj ntsig hauv kev ua si, V-Bucks, uas Apple tau hais ua txhaum nws cov lus qhia hauv App Store.
Kev sib ntaus sib tua ntawm Apple thiab Epic Games coj cov teeb meem sib sib zog nqus ntawm App Store thiab nws cov kev tswj hwm ntawm ob tus neeg tsim khoom thiab cov neeg siv mus rau pem hauv ntej.
Kev hloov pauv tuaj
Tab sis qhov ntawd yog txhua yam hais txog kev hloov pauv. Apple cov ntsiab lus hais tias qhov hloov tshiab App Store txhais tau hais tias "cov neeg tsim khoom tuaj yeem faib cov kev xaiv yuav khoom nrog cov neeg siv sab nraud ntawm lawv lub iOS app; nthuav tawm cov nqi ntsiab lus cov neeg tsim khoom tuaj yeem muab rau kev tso npe, hauv app yuav, thiab them cov apps; thiab tsim cov nyiaj tshiab los pab tsim nyog. Asmeskas cov neeg tsim khoom."
Rau cov neeg siv khoom, tag nrho qhov no thaum kawg txhais tau tias ntau emails los ntawm cov apps uas lawv tau teeb tsa hauv lawv lub xov tooj thiab cov ntsiab lus nqi ntau dua rau kev tso npe, hauv app yuav khoom, thiab ntau dua.
"Qhov sib txawv tshaj plaws nyob rau hauv tag nrho App Store kev paub rau cov neeg siv nruab nrab yog qhov nce ntawm kev lag luam email nrog kev tso npe, lossis hauv app yuav muab-tus tsim tawm yuav qhia cov kev xaiv yuav nrog cov neeg siv sab nraud ntawm lawv lub iOS app., " Ilia Kukharev, tus thawj coj ntawm app khw optimization ntawm AppFollow, sau hauv email rau Lifewire.
"Tus nqi tshiab yuav tsis hloov dab tsi rau tus neeg siv nruab nrab, vim tias them $ 4.99 lossis $ 4.49 rau kev yuav khoom hauv app tsis yog qhov hloov pauv loj."
Nco ntsoov ntawm koj cov Apps
Txhua yam, cov kev hloov pauv no yuav tsis yog qhov tseem ceeb ntawm cov neeg siv ntawm App Store, tab sis cov kws tshaj lij tseem hais tias cov neeg siv yuav tsum pib ua tib zoo saib xyuas cov apps uas lawv rub tawm.
"Rau qhov nruab nrab cov neeg siv, qhov no txhais tau li cas yog tias cov tsim tawm app muaj ntau txoj hauv kev uas lawv tuaj yeem them koj cov nyiaj hauv app nws tus kheej. rau kev dag ntxias thiab cov yam ntxwv yooj yim daig tom qab paywalls, " Devon Fata, CEO ntawm Pixoul, tau piav qhia rau Lifewire hauv email.
"Ib txwm siv sijhawm los nyeem cov kev tshuaj xyuas rau ib qho app uas koj rub tawm. Tus nqi ntawv nplaum yuav tsis muab rau koj txhua yam uas koj xav tau."
Yog Apple tab tom qhib lawv lub qhov rooj ntau dua rau cov neeg tsim khoom uas xav nthuav lawv tus nqi taw tes, cov neeg siv khoom yuav tsum ceev faj txog ntau npaum li cas ib qho app lossis lwm qhov yuav xav kom lawv siv…
Mann ntxiv tias cov neeg siv khoom yuav tsis paub tias thaum lawv nkag mus rau lawv cov ntaub ntawv nyiaj txiag thiab ua kev yuav khoom hauv ib qho app, cov neeg tsim khoom tam sim no muaj lawv cov ntaub ntawv nyiaj txiag thiab tuaj yeem sim ntxias cov neeg siv khoom kom lawv tsis paub txog..
"Rau cov kws tshaj lij thev naus laus zis zoo li kuv tus kheej, Kuv tsis nyiam txoj hauv kev hloov pauv ntawm App Store," nws hais. "Kuv nyiam cov apps uas suav nrog ib tus nqi txuas nrog rau kev rub tawm nws tus kheej, tsis yog cov ntsiab lus zais hauv app."
App Store cov neeg siv txawm tias yuav tau cuam tshuam nrog ntau hom kev sib txawv ntawm kev them nyiaj, uas Kukharev tau hais tias nyob rau lub qab ntug. Txawm li cas los xij, nws hais tias nws yuav yog ib ntus ua ntej qhov no tshwm sim.
"Cov tuam txhab xws li Apple thiab Google yuav ua qhov zoo tshaj plaws kom cov neeg siv kaw hauv lawv cov nyiaj them poob haujlwm, vim tsis muaj leej twg xav poob nyiaj," nws hais.
