American Express yog tam sim no nthuav dav nws cov Nyiaj Them Nqi Digital kom suav nrog kev yuav khoom hauv khw Amazon.
Lub tuam txhab tshaj tawm kev nthuav dav rau hnub Wednesday, ceeb toom tias kev yuav khoom hauv online tau txuas ntxiv mus ntxiv vim cov neeg siv tau siv sijhawm ntau hauv tsev thoob plaws xyoo dhau los thiab ib nrab. Raws li ZDNet, American Express thawj zaug tau tshaj tawm Digital Receipts thaum Lub Ob Hlis, ceeb toom tias lub kaw lus yuav muab cov ntaub ntawv ntau ntxiv txog kev yuav khoom los pab cov neeg siv khoom kom tsis txhob muaj kev ntxhov siab.
Lub tswv yim tom qab Digital Receipts, raws li Ramesh Devaraj, tus lwm thawj ntawm kev lag luam thoob ntiaj teb kev ua lag luam thiab txoj cai ntawm American Express, yog muab cov neeg siv khoom nrog cov npe ntxhua khaub ncaws ntawm cov ntaub ntawv hais txog lawv cov kev yuav khoom.
"Peb paub peb cov neeg siv khoom muaj txiaj ntsig zoo thiab tso siab rau peb los qhia cov khoom tshiab thiab cov kev pabcuam uas ua rau lawv lub neej yooj yim dua," Devaraj tau sau rau hauv tsab ntawv tshaj tawm. "Nrog rau qhov no hauv siab, peb tau tshaj tawm cov ntawv txais nyiaj digital nrog cov tub lag luam xaiv ua ntej xyoo no thiab zoo siab los txuas ntxiv txhim kho cov khoom … nrog Amazon."
Daim ntawv tshaj tawm thawj zaug hais tias ntau dua 71% ntawm cov neeg siv tau hais tias Cov Nyiaj Them Nqi Digital ua rau lawv tsis tshua muaj kev tsis txaus siab thiab 75% tau hais tias nws yuav txhim kho lawv cov kev paub dhau los ntawm cov neeg siv khoom. Tsis tas li ntawd, 78% ntawm cov kws tshawb fawb Asmeskas tau hais tias muab cov neeg siv khoom nkag mus rau cov ntaub ntawv ntxiv yuav pab txhim kho cov neeg siv khoom txaus siab.
Peb paub peb cov neeg siv khoom muaj txiaj ntsig thiab tso siab rau peb los qhia cov khoom tshiab thiab cov kev pabcuam uas ua rau lawv lub neej yooj yim dua…
Daim ntawv txais nyiaj digital tsuas yog ua haujlwm nrog qee tus tub lag luam, suav nrog Apple, Square, Google, thiab Microsoft. American Express hais tias cov neeg siv yuav raug ceeb toom kom muab lawv daim ntawv pov thawj Amazon nkag mus siv Cov Ntawv Txais Nyiaj yog tias lawv tsis tau txuas nrog lawv cov nyiaj.