Key Takeaways
- Koj tsis xav tau kev caw tuaj koom nrog kev tshaj xov xwm app Clubhouse.
- Qee cov neeg soj ntsuam hais tias yam tsis muaj kev cais tawm, qhov chaw ntawm Clubhouse yuav ploj mus.
- Ntau lub vev xaib social media muaj qhov zoo sib xws ntawm lub suab nkaus xwb uas ib zaug ua rau Clubhouse sawv tawm.
Lub social media audio app Clubhouse tau tshem tawm nws qhov kev caw-tsuas yog qhov kev txav mus los uas tuaj yeem ua rau txoj hauv kev rau kev dhia hauv kev ua tswv cuab.
ze li 10 lab tus tib neeg tam sim no ntawm Clubhouse cov npe tos yuav maj mam ntxiv rau hauv lub app nrog kev tshem tawm ntawm nws qhov kev caw nkaus xwb. Raws li qhov nrov ntawm Clubhouse tau nce siab, lwm yam khoom siv suab nrov, zoo li Twitter Spaces, tau pib qhib rau txhua tus. Clubhouse tab tom sim yeej cov neeg siv ntawm nws cov neeg sib tw.
"Qhib nws yuav pab tau lawv," Eric Dahan, CEO ntawm influencer marketing firm Open Influence, hais rau Lifewire hauv kev xam phaj email. "Cov lus nug yog pes tsawg tus neeg uas tau tos npe tseem xav koom nrog. Cov neeg siv khoom yuav tau nthuav tawm kev txaus siab rau lub sijhawm rov qab los, tab sis qhov kev txaus siab ntawd ploj zuj zus mus rau lub sijhawm. Nrog rau lub neej rov qab los zoo li qub, hype tau tuag lawm."
Nkauj Noog-Tsuas Club
Tam sim no, yog tias koj sim sau npe rau Clubhouse ua tswv cuab, koj yuav tsum ua tam sim ntawd yam tsis muaj kev caw.
"Txoj kev caw tau yog ib feem tseem ceeb ntawm peb cov keeb kwm thaum ntxov," ib tus Clubhouse blog tshaj tawm hais tias. "Los ntawm kev ntxiv cov neeg hauv nthwv dej, txais tos cov ntsej muag tshiab txhua lub lim tiam hauv peb Hnub Wednesday Orientations, thiab tham nrog cov zej zog txhua hnub Sunday hauv Town Hall, peb tau tuaj yeem loj hlob Clubhouse hauv txoj kev ntsuas thiab ua kom tsis txhob tawg raws li peb tau ntsuas.."
Tus kws tshaj lij Cybersecurity Stephen Boyce tau hais tias tshem tawm cov txheej txheem caw yuav ua rau muaj kev txhawj xeeb txog kev ceev ntiag tug ntawm qee tus neeg siv. "Kuv xav tias qhov no yuav pab tau clubhouse raws li ntau tus neeg tsis txaus siab koom nrog lub platform thaum pib vim muaj kev txhawj xeeb ntawm kev txuas nrog tus neeg uas tau caw lawv mus rau lub app," nws hais ntxiv.
Clubhouse thawj qhov muaj koob meej crested thaum lub sij hawm qhov siab ntawm tus mob coronavirus pandemic, Justin Kline, tus tsim ntawm cov tuam txhab lag luam influencer Markerly, hais rau Lifewire hauv kev xam phaj email.
"Txoj kev xav ntawm kev hais lus rau tag nrho lub zej zog ntawm tib neeg txog txhua lub ntsiab lus uas koj mob siab rau yog ib qho zoo kawg rau kev sib tham txog koj lub hnub qub nrog koj niam koj txiv lossis leej twg koj nyob nrog," nws hais.. "Tab sis tam sim no tib neeg tawm mus sab nraud thiab cuam tshuam dua. Tam sim no, peb tsis tshaib plab rau kev sib cuam tshuam ntau npaum li."
Qhib nws yuav pab tau lawv. Lo lus nug yog pes tsawg tus neeg uas tos npe tseem txaus siab koom nrog.
Ntau lub vev xaib social media muaj qhov zoo sib xws ntawm lub suab nkaus xwb uas ib zaug ua rau Clubhouse sawv tawm. Tam sim no, muaj Facebook Live Audio Rooms, Twitter Spaces, thiab Reddit Tham, ntawm lwm tus.
"Nws yog qhov ua tau tag nrho tias lawv txoj kev vam meej yuav teeb tsa tus qauv rau yav tom ntej platforms pib ua kev caw-tsuas yog, tab sis nws tseem yuav pom," Kline hais.
Lub Demise ntawm Clubhouse?
Tsis yog txhua tus xav tias qhib Clubhouse yuav pab tau. Paul Kelly, tus thawj saib xyuas nyiaj tau los ntawm A Million Ads, uas cuam tshuam nrog cov suab digital, hais rau Lifewire hauv kev xam phaj email tias qhov kev txav mus los yuav ua rau muaj kev cuam tshuam rau Clubhouse hom.
"Clubhouse tau tsim nyog lub npe," nws hais. "Nws yog lub club, nrog cov xwm txheej tsim los rau hauv cov txiaj ntsig kev koom tes. Yog tias tsis muaj qhov tshwj xeeb no, Clubhouse yuav tau sib cav nrog Facebook thiab Twitter, ntxiv rau cov khoom tshiab los ntawm lwm lub platform uas muaj peev xwm ntau dua thiab nkag mus rau cov neeg siv."
Lwm cov neeg soj ntsuam hais tias thaum Clubhouse zoo li yuav tau txais cov neeg siv tshiab, ua kom lawv koom nrog yuav yog qhov teeb meem. Paige Borgman, tus thawj coj ntawm lub tswv yim digital ntawm kev sib txuas lus lub tuam txhab Reputation Partners, hais rau Lifewire hauv kev xam phaj email tias cov ntsiab lus zoo yuav yog qhov tseem ceeb.
"Ib qho thaum ntxov ntawm Clubhouse yog nws tsis muaj kev sib haum xeeb thiab kev nyab xeeb nyob ib puag ncig tsis tsim nyog, ua phem, thiab txawm hais lus ntxub ntxaug hauv channel," Borgman tau hais. "Ntxiv tus nqi tseem ceeb ntawm cov neeg siv tshiab txhua lub sijhawm yuav twv yuav raug kuaj xyuas cov yam ntxwv kev nyab xeeb Clubhouse txij li tau dov tawm.
"Yog tias muaj pov thawj tsis muaj txiaj ntsig, lub app yuav zoo li pom cov neeg siv poob qis thiab nce rov qab."
