Chris Witherspoon: Amplifying the Voices of Minority TV thiab Film Junkies

Cov txheej txheem:

Chris Witherspoon: Amplifying the Voices of Minority TV thiab Film Junkies
Chris Witherspoon: Amplifying the Voices of Minority TV thiab Film Junkies
Anonim

Chris Witherspoon tau ua haujlwm hauv kev lag luam kev lom zem ntev txaus kom xav tias tsis muaj ntau haiv neeg, yog li nws tsim ib qho app los nthuav qhia cov neeg ua yeeb yaj kiab txhua hnub cov neeg ntxub ntxaug nrhiav zej zog.

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Witherspoon yog tus tsim thiab CEO ntawm PopViewers, ib qho app rau TV thiab zaj duab xis kiv cua los tsim cov zej zog digital nyob ib puag ncig lawv cov ntsiab lus nyiam. Tus neeg sau xov xwm lom zem tau txais kev tshoov siab los tsim nws lub tuam txhab thev naus laus zis tom qab pom qhov xav tau ntau tus neeg thuam ntau yam hauv kev lag luam xinesmas.

"Kuv pom tau hais tias qhov kev ua si tsis yog theem, yog li kuv tau tsim lub platform uas nthuav tawm lub suab ntawm cov neeg saib txhua hnub, cov neeg saib tsis txaus ntseeg, thiab ntau haiv neeg," Witherspoon hais rau Lifewire hauv kev sib tham hauv xov tooj.

"Thaum kawg, kuv xav kom tib neeg siv lub platform no los cuam tshuam Hollywood thiab hloov pauv cov ntsiab lus uas kuv ntseeg tias peb tuaj yeem ua tau."

PopViewers tau tsim tawm xyoo 2018, tab sis lub tuam txhab cov khoom lag luam iOS no tsis tau ntaus lub lag luam kom txog rau thaum Lub Kaum Ob Hlis 2020. Sab nraud ntawm kev xav ua kom nrov nrov, Witherspoon tau hais tias PopViewers npaj siab pab cov neeg siv khoom txiav txim siab seb yuav saib dab tsi tom ntej.

Cov neeg siv App tuaj yeem nyiam thiab tsis nyiam TV qhia thiab tsos, ua cov npe saib, muab cov yeeb yaj kiab luv luv rau cov ntsiab lus, dhia rau hauv kev sib tham nrog lwm tus neeg saib, thiab ntau dua. Txhua zaj yeeb yaj kiab thiab yeeb yaj kiab kuj tau txais cov qhab nia ntawm cov neeg coob coob uas lwm tus neeg saib tuaj yeem pom thaum xaiv cov ntsiab lus los saib.

Quick Facts

  • Npe: Chris Witherspoon
  • Hnub nyoog: 38
  • From: Warren, Ohio
  • Kev Ua Si Nyiam Ua Si: Fortnite, nrog rau tus kheej cov lus qhia los ntawm nws tus tub muaj 9 xyoos, Andrés.
  • Cov lus tseem ceeb lossis lub ntsiab lus nws nyob ntawm:"Yog koj tsis pom qhov piv txwv, ua piv txwv."

Los ntawm Ohio mus rau Lub Kua Loj

Witherspoon loj hlob hauv "lub nroog xiav-dab tshos," raws li nws piav qhia, thiab thaum nws tsis muaj xov tooj loj hlob tuaj, kev sib tham nruab hnub thiab cov yeeb yaj kiab hmo Saturday tau tshoov nws siab tshaj plaws. Nws hais tias TV thiab yeeb yaj kiab yog ib txoj hauv kev rau nws dim txoj sia uas nws xav tias nws yuav tsum tsis txhob ua neej nyob.

"Peb tau tawm tsam ntau yam hauv tsev neeg. Peb tau dhau los ntawm ntau yam teeb meem ntawm kev ruaj ntseg nyiaj txiag," Witherspoon hais. "Kuv yeej tsis tau nyob ib puag ncig los ntawm cov neeg uas tau ua tiav thiab ua tiav cov kev npau suav thiab kev ntshaw."

Rau 10 xyoo dhau los, Witherspoon tau ua haujlwm ua tus neeg sau xov xwm lom zem, yav tas los ua haujlwm rau Fandango, NBCUniversal Media, CNN, thiab The Grio. Thaum lub sijhawm nws ua haujlwm ntawm Fandango thiab Rotten Tomatoes, Witherspoon yuav saib cov yeeb yaj kiab thaum ntxov thiab TV qhia, qee zaum rau rau cuaj lub hlis ua ntej lawv tso tawm.

Peb xav tau ntau haiv neeg tsawg tuaj yeem muaj rooj zaum nrog cov tuam txhab thev naus laus zis zoo li no. Peb yuav ua tiav, thiab kuv xav kom tib neeg nkag mus rau tam sim no thiab muaj ib lub ncuav qab zib no.

"Qhov kuv paub thaum kuv nyob hauv cov chav no yog tias kuv yog ib tus tib neeg uas zoo li kuv," Witherspoon hais. "Eighty feem pua cov txiv neej dawb nyob ib puag ncig kuv, thiab lawv tau mus sau cov kev tshuaj xyuas hauv cov ntawv xov xwm loj txog cov yeeb yaj kiab TV thiab cov yeeb yaj kiab uas qhia rau lub tebchaws."

Witherspoon tau hais tias nws yog cov kev tshuaj xyuas uas thaum kawg cuam tshuam lub thawv ntawv rov qab thiab cov khoom plig circuits. Nws tau hais tias nws cia siab tias qhov kev tshuaj xyuas los ntawm PopViewers yuav ua lub luag haujlwm tseem ceeb hauv kev pab cov neeg tsim cov ntsiab lus kom "tau txais nws." Thaum kawg, nws xav kom Hollywood saib rau PopViewers ua "lub suab meej ntawm tus saib."

Raws li New York, PopViewers muaj pab pawg ntawm rau tus neeg ua haujlwm. Lub tuam txhab tau ua haujlwm nrog pab pawg txhim kho hauv Dominican koom pheej kom coj nws cov app flagship mus rau lub neej. PopViewers tau sim nws thawj tus qauv app thoob plaws lub caij ntuj sov xyoo 2019. Txog Lub Ob Hlis 2020, lub tuam txhab tuav cov pab pawg tsom nrog cov neeg siv tiag tiag kom tau txais cov lus teb rau cov app tam sim no.

"Thaum muaj kev sib kis kis thoob plaws lub Peb Hlis, peb tuav peb lub taub hau, thiab peb ua haujlwm nyob deb," Witherspoon hais.

Kev loj hlob thiab kev tshoov siab

Witherspoon tau hais tias nws tau koob hmoov heev los kaw qhov kev vam meej nyiaj txiag ntawm $ 1.4 lab los ntawm cov phooj ywg thiab tsev neeg rov qab rau lub Cuaj Hli 2019. MSNBC's Joy Reid yog ib qho ntawm cov tub ua lag luam thaum ntxov thiab cov kev txhawb siab tseem ceeb uas tau thawb Witherspoon los tso nws lub app. PopViewers tam sim no tab tom sim nce ntxiv $ 5 lab los txuas ntxiv nws txoj kev loj hlob.

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"Txij li thaum ua tiav peb cov phooj ywg thiab tsev neeg puag ncig thiab tau txais peb cov khoom tsim tawm, tseem muaj kev nce toj rau peb," Witherspoon hais. "Kuv yeej nyob hauv qhov chaw ua si tshiab tag nrho thaum mus txog cov tuam txhab peev uas xav kom kuv nkag mus rau cov cuab yeej uas kuv tsis tau siv hauv kuv lub neej."

Raws li cov phiaj xwm loj hlob, Witherspoon tau hais tias PopViewers tab tom ua haujlwm los tsim lub vev xaib online nyob ib ncig ntawm lub app kev koom tes. Lub platform suav nrog txhua hnub blogs, qhov kev xav tob tob los ntawm cov neeg saib ntawm lub app, thiab txhua lub limtiam "Yuav Ua Li Cas Saib" kab.

"Ntau tus neeg tau hais rau kuv tias PopViewers rau lawv yog qhov uas lawv qhib rau hnub so thiab nug kuv yuav saib dab tsi?" nws hais. "Peb tab tom kho qhov kev paub dhau los ntawm qhov yuav tsum tau saib tom ntej ntawm txhua lub platform hauv lub sijhawm tiag tiag."

Witherspoon tau hais tias vim yog kev txhawb nqa organic nws tau ua, lub app feem ntau nyiam Dub thiab lwm cov neeg siv tsawg. PopViewers muaj txog 3,000 tus neeg siv txhua hli, nrog ntau dua 60, 000 daim ntawm cov ntsiab lus ntsuas ntawm lub app kom deb li deb.

Witherspoon tau hais tias kev koom tes hauv ib qhov kev sib tham yog nce 44% txij li thaum lub app tso tawm, nrog cov neeg siv nyob hauv app rau qhov nruab nrab ntawm 4 feeb, 24 vib nas this.

Kuv pom tau hais tias qhov chaw ua si tsis yog theem, yog li kuv tsim lub platform uas nthuav tawm lub suab ntawm cov neeg saib txhua hnub, cov neeg saib tsis txaus ntseeg, thiab ntau haiv neeg.

Xyoo no, Witherspoon tau hais tias nws tab tom tos ntsoov kaw nws lub tuam txhab kev lag luam tam sim no, tsim tawm PopViewers 'Android app, thiab thawb nws cov phiaj xwm kev lag luam.

Raws li tus neeg Dub thiab gay tech tus tsim, Witherspoon tau hais tias nws yog qhov tseem ceeb rau nws los ua piv txwv rau cov neeg tsawg tsawg, yog li nws xav mus ncig HBCU (Keeb Kwm Dub Cov Tsev Kawm Qib Siab thiab Tsev Kawm Qib Siab) los tham nrog cov tub ntxhais kawm qib siab dub.

"Peb xav tau ntau haiv neeg tsawg tuaj yeem muaj lub rooj zaum ntawm cov rooj nrog cov tuam txhab thev naus laus zis zoo li no," Witherspoon hais. "Peb yuav ua tiav, thiab kuv xav kom tib neeg nkag mus rau tam sim no thiab muaj ib lub ncuav qab zib no."

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