Key Takeaways
- Disney+ cov neeg siv khoom yuav pom 12-thib ob ceeb toom ua ntej cov yeeb yaj kiab nrog kev ntxub ntxaug lwm haiv neeg.
- Zaj duab xis suav nrog cov classics xws li Dumbo, Peter Pan thiab The Aristocats.
- Hollywood tseem tab tom ntsib cov teeb meem txuas ntxiv ntawm kev txhim kho kev sib txawv ntawm cov qib siab tshaj plaws.
Disney tau ntxiv cov lus qhia ua ntej cov yeeb yaj kiab nrog kev ntxub ntxaug lwm haiv neeg hauv kev cia siab los txhawb kev sib tham txog kev tsis zoo ntawm tib neeg thiab kab lis kev cai hauv xov xwm. Tab sis puas txaus?
Thaum peb feem ntau xav txog Disney cov yeeb yaj kiab uas yog cov ntsiab lus zoo tshaj plaws hauv tsev neeg, qee qhov qub classics muaj kev ntxub ntxaug lwm haiv neeg thiab kev piav qhia tsis raug ntawm tib neeg. Hloov chaw ntawm kev tshem tawm cov ntsiab lus, lub tuam txhab xov xwm tau ntxiv kev tawm tswv yim ua ntej cov yeeb yaj kiab no ntawm nws qhov Disney + streaming platform kom lees paub qhov teeb meem tshwm sim thiab txhawb kom cov neeg saib nyeem ntxiv txog qhov kev pib tshiab rau kev sawv cev zoo dua rau nws cov neeg tuaj saib.
Kev xaiv los qhia cov xwm txheej no nrog kev tawm tswv yim-tsis txwv rau kev tshem tawm lossis qhia lawv yam tsis tau hais txog lawv qhov teeb meem-yog qhov "ceev tseem ceeb" rau Disney kom suav nrog nws lub tsev qiv ntawv ua yeeb yaj kiab, nrog rau lub tebchaws. Kev xam pom yav dhau los, Darnell Hunt, UCLA's Dean of Social Sciences, hais rau Lifewire hauv kev sib tham hauv xov tooj.
Lus ceeb toom muaj zog
Disney hais rau ntawm nws lub vev xaib "Stories Matter" tias nws pom lub sijhawm rau cov lus qhia no los pab pib sib tham txog kev sawv cev ntawm tib neeg thiab kab lis kev cai hauv cov yeeb yaj kiab, uas los ntawm lub sijhawm thaum Hollywood studios ua haujlwm nrog kev sib txawv ntawm cov nws cov qib siab tshaj plaws ntxiv rau qhov zoo dua sawv cev rau kab lis kev cai thiab cov neeg ntawm qhov screen.
Cov lus qhia no yog ib kauj ruam dhau los ntawm Disney cov kev siv zog yav dhau los los hais txog cov ntsiab lus tsis txaus ntseeg ntawm nws lub Disney+ streaming platform, uas tau pib thaum Lub Kaum Ib Hlis 2019. Nws yav dhau los suav nrog cov lus hais txog "kev coj noj coj ua tsis tu ncua" hauv qee cov yeeb yaj kiab piav qhia, uas qee qhov thuam rau qhov tsis muaj zog txaus thiab tawm hauv qee cov yeeb yaj kiab. Cov lus ceeb toom tshiab no, 12-thib ob yog cov ncauj lus kom ntxaws thiab tsis tuaj yeem hla, Polygon qhia.
Disney tau qhia ntau zaj yeeb yaj kiab classic uas yuav suav nrog kev ceeb toom rau cov xwm txheej tshwj xeeb uas piav txog tib neeg lossis kab lis kev cai hauv txoj kev tsis zoo, xws li: The Aristocats (1970), Dumbo (1941), Peter Pan (1953) thiab Swiss Tsev Neeg Robinson (1960).
Ntawm nws lub vev xaib, lub tuam txhab piav qhia vim li cas cov yeeb yaj kiab hauv ntau qhov yeeb yaj kiab tsis tsim nyog. Piv txwv li, nws piav qhia tias Peter Pan "piav txog cov neeg Native nyob rau hauv ib tug stereotypical yam uas qhia txog tsis muaj ntau haiv neeg ntawm haiv neeg los yog lawv cov qhabnias kab lis kev cai, "xws li hais txog "redskins" ntxiv rau lwm yam kev phem depictions.
Reckoning with the past
Cov lus qhia yog ib feem ntawm kev siv zog ntau dua ntawm Disney qhov hu ua "Stories Matter," uas yog lub hom phiaj siv cov ntsiab lus los txhawb kev sib tham txog keeb kwm.
"Peb kuj xav lees paub tias qee lub zej zog tau raug tshem tawm lossis tsis nco qab tag nrho, thiab peb tau cog lus tias yuav muab lub suab rau lawv cov dab neeg ib yam," Disney hais rau ntawm qhov chaw.
Ntau lub koom haum tab tom coj cov kev siv zog no, suav nrog African American Film Critics Association (AAFCA), Coalition of Asian Pacifics hauv Kev Lom Zem (CAPE), Geena Davis Lub Tsev Haujlwm ntawm Poj Niam Txiv Neej hauv Media, National Association of Latino Independent Producers (NALIP) thiab lwm yam.
Nyob rau hauv ntej
Thaum cov lus qhia no tuaj yeem pab tsim kev sib tham txog cov yeeb yaj kiab yav dhau los, qee cov kws tshaj lij tau hais tias qhov tseem ceeb ntawm kev ua kom cov studios qhia cov dab neeg muaj tseeb mus tom ntej yog nce ntau haiv neeg ntawm cov thawj coj hu cov kev txhaj tshuaj txog qhov twg (thiab yuav ua li cas) cov yeeb yaj kiab tau txais ua.
Tib neeg xim xav pom lawv tus kheej hauv cov dab neeg uas lawv saib.
Nov yog ib qho ntawm cov kev ntsuas uas Hunt thiab lwm cov neeg ua haujlwm hauv UCLA College ua haujlwm raws li ib feem ntawm Daim Ntawv Qhia Txhua Xyoo Hollywood Diversity Report (kom pom tseeb, Disney tau yog ib qho ntawm cov koom haum txhawb nqa pab nyiaj rau daim ntawv tshaj tawm).
Thaum thawj feem ntawm tsab ntawv tshaj tawm tau tshaj tawm thaum Lub Ob Hlis tau pom tias kev ua yeeb yam rau poj niam thiab haiv neeg tsawg hauv cov yeeb yaj kiab tau nce zuj zus txij li UCLA pib sau cov ntaub ntawv no, nws kuj pom tias cov txiv neej dawb tseem txiav txim siab feem ntau ntawm kev pom zoo. cov yeeb yaj kiab tshiab, kev taw qhia thiab teeb tsa kev siv nyiaj ntawm 11 ntawm qhov tseem ceeb tshaj plaws studios.
Ib qho tshiab tshaj tawm thib ob ntawm tsab ntawv ceeb toom tsom rau hauv TV tau pom tias cov haiv neeg tsawg tau coj tsuas yog 21.8% ntawm TV ntu ntawm 2018-2019, txawm hais tias sawv cev hauv kev ua yeeb yam tau zoo dua xyoo dhau los. Daim ntawv tshaj tawm no kuj tau qhia tias cov poj niam thiab cov haiv neeg tsawg tsuas yog tuav 32% thiab 8% ntawm lub rooj zaum studio thiab CEO ua haujlwm hauv TV, raws li.
Kev tsis txaus ntseeg ntawm cov neeg ntawm cov xim hauv chav ua haujlwm ua tus tsim, sau ntawv, thiab cov thawj coj muaj teeb meem, txawm tias muaj ntau tus neeg ntawm cov xim hauv kev ua yeeb yam, vim tias lawv cov cim zaj dab neeg yuav tsis muaj qhov tseeb lossis yuav raug sau. Ana-Christina Ramón, tus thawj coj ntawm kev tshawb fawb thiab kev koom tes rau pej xeem rau UCLA's social sciences division, thiab tus kws sau ntawv ntawm ntau haiv neeg, hais hauv tsab ntawv tshaj tawm.
Yog li thaum cov lus qhia Disney yog ib txoj hauv kev los daws cov teeb meem nrog kev sawv cev hauv cov yeeb yaj kiab yav dhau los, qhia cov dab neeg tseeb mus tom ntej kuj yog nyob ntawm tus neeg hu xov tooj tom qab lub koob yees duab. Nws tsis paub meej tias yuav hloov pauv li cas los ntawm Hollywood Diversity Report tom ntej, tab sis Hunt hais tias ib yam yog qhov tseeb:
"Cov neeg xim xav pom lawv tus kheej hauv cov dab neeg uas lawv saib."