Key Takeaways
- Facebook tab tom pib lub tsev kawm ntawv qib siab nkaus xwb hu ua Campus, uas xav kom cov tub ntxhais kawm ntawv muaj ".edu" email chaw nyob.
- Tus tsav tau pib rau cov tub ntxhais kawm ntawm 30 Asmeskas cov tsev kawm qib siab, nrog ntau qhov kev cia siab hauv 2021.
- Lub platform yog tsim los pab cov menyuam kawm ntawv nrhiav tau lub zej zog, tshwj xeeb tshaj yog thaum lub xyoo kawm ntawv nyuaj.
- Facebook cog lus tias nws tau coj kev noj qab haus huv thiab kev nyab xeeb rau hauv tus account.
Raws li ntau lub tsev kawm ntawv hauv Asmeskas txuas ntxiv txo cov kev ua ub no hauv zej zog, Facebook tau tshaj tawm qhov tshwj xeeb hu ua Campus los muab cov tub ntxhais kawm muaj chaw tshwj xeeb los tham thiab teeb tsa cov xwm txheej nrog lawv cov phooj ywg.
Thaum Lub Tsev Kawm Ntawv Qib Siab yuav zoo li qhov uas Facebook tau muab thaum nws pib xyoo 2004, cov yam ntxwv no pom lub ntsiab lus tshiab hauv ib xyoos thaum ntau lub tsev kawm ntawv qib siab tau vam khom ntau dua ntawm kev kawm virtual thiab muab sijhawm tsawg dua los ua phooj ywg hauv tsev kawm ua haujlwm.
Kev tshaj tawm feem ntau yog qhov kev txhawb nqa-kev xav lossis kev ua haujlwm-thaum lub sijhawm nyuaj.
"Rau cov tub ntxhais kawm nkag mus kawm hauv tsev kawm qib siab thaum lub sijhawm muaj tus kabmob coronavirus, nkag mus rau hauv lub platform paub xws li Facebook thiab tuaj yeem nrhiav cov phooj ywg hauv chav kawm uas muaj kev txaus siab lossis keeb kwm yav dhau los yuav yog tus cawm seej, tshwj xeeb yog tias muaj tsawg dua sijhawm los ntsib organically. cov neeg 'hauv txoj hauv kev' lossis hauv kev ua ub no, " Linda Charmaraman, tus thawj coj ntawm Youth, Media & Wellbeing Research Lab ntawm Wellesley College hais rau Lifewire hauv email.
Qee qub, yam tshiab
Facebook Campus muab cov yam ntxwv paub zoo xws li pab pawg thiab kev sib tham thiab hloov kho lawv hauv ib puag ncig uas tsuas yog cov tub ntxhais kawm hauv tsev kawm qib siab lossis tsev kawm qib siab pom tau. Cov tub ntxhais kawm siv lawv qhov ".edu" email chaw nyob txhawm rau nkag mus rau ib puag ncig no, uas tsim kom muaj ib lub tsev kawm ntawv sib cais nrog lawv lub xyoo kawm tiav (ib qho yuav tsum tau ua) thiab xaiv cov ntaub ntawv xws li lawv cov kev kawm thiab hometown.
Facebook Campus profiles yog cais los ntawm cov hauv Facebook, tab sis rub qee cov ntaub ntawv xws li cov duab profile. Lawv pab kom cov tub ntxhais kawm tuaj yeem tshawb xyuas cov npe hauv tsev kawm ntawv, nyeem cov xov xwm hauv tsev kawm ntawv tshwj xeeb thiab tsim pab pawg. Lub tsev kawm ntawv tseem muab kev sib tham ua haujlwm rau cov pab pawg uas zoo ib yam li Messenger, tso cai rau cov tswvcuab los tuav kev sib tham hauv lub sijhawm txog ntau yam tsis yog kev sib txuas lus ntawm phab ntsa.
Cov tub ntxhais kawm ntawm 30 lub tsev kawm tam sim no muaj peev xwm tsim Campus profile thiab Facebook xav tias yuav nthuav tawm cov kev paub dhau los ntawm ntau lub tsev kawm qib siab xyoo tom ntej, tus kws tshaj lij hauv tuam txhab tau hais rau Lifewire thaum sib tham hauv xov tooj. Cov tsev kawm ntawv yuav tuaj yeem thov lawv cov nplooj ntawv tseem ceeb hauv lub platform los tshaj tawm thiab qhia cov ntaub ntawv cuam tshuam nrog cov tub ntxhais kawm.
Lub social media platform twb tau hnov los ntawm cov tub ntxhais kawm ua ntej muaj kev sib kis thoob ntiaj teb tias qhov chaw tshwj xeeb rau cov ntaub ntawv hauv tsev kawm yuav muaj txiaj ntsig, tab sis cov xwm txheej tsis ntev los no tau ua rau nws cuam tshuam ntau dua.
"Peb tsim cov khoom no raws li kev tawm tswv yim thiab kev taw qhia los ntawm cov tub ntxhais kawm, tsev kawm qib siab, thiab cov kws paub txog kev noj qab haus huv thiab kev thab plaub," Facebook Campus Product Manager Charmaine Hung hais rau Lifewire hauv email. "Cov tub ntxhais kawm tab tom ntsib cov kev sib tw tshwj xeeb tam sim no, thiab nrog Campus, peb lub hom phiaj txhawb nqa lawv los ntawm kev muab qhov chaw tshwj xeeb los pab lawv nyob hauv kev sib raug zoo thaum lawv tsis tuaj yeem nyob ua ke."
Cov tub ntxhais kawm puas siv nws?
Thaum Facebook Campus tuaj yeem pab cov tub ntxhais kawm ntawv qib siab ua phooj ywg thaum lub xyoo kawm ntawv nyuaj, ib qho ntawm cov lus nug loj yog lawv yuav siv ntau npaum li cas thaum sau ntawv ceeb toom los ntawm lwm cov apps xws li Instagram, TikTok, YouTube, thiab Reddit. Ib txoj kev tshawb fawb dav dav hauv 2018 los ntawm Pew Research Center tau qhia tias thaum 95% ntawm cov tub ntxhais hluas hnub nyoog 13-17 xyoo tau nkag mus rau hauv smartphones thaum lub sijhawm ntawd, tsuas yog 51% qhia siv Facebook.
Pamela Rutledge, tus thawj coj ntawm Media Psychology Research Center, tau hais tias lub tswv yim muaj peev xwm thaum txiav txim siab feem ntau ntawm cov hluas hais tias kev sib raug zoo pab lawv muaj kev sib raug zoo-tshwj xeeb thaum muaj kev sib kis.
"Facebook Campus yuav ua tiav yog tias nws muab qee yam uas cov tub ntxhais kawm tsis tuaj yeem nkag mus rau lwm qhov chaw," Rutledge hais rau Lifewire hauv email. "Qhov zoo dua los pib Facebook Campus tam sim no yog cov tub ntxhais kawm yuav tsim cov qauv kev coj cwj pwm tshiab, tshwj xeeb tshaj yog nyob rau hauv ib puag ncig virtual thiab hybrid."
Thaum cov tub ntxhais hluas hluas feem ntau txaus siab rau kev pom cov apps xws li TikTok, Instagram, thiab YouTube, Facebook yog "tseem nrov" nrog cov tub ntxhais kawm ntawv qib siab vim muaj kev sib txuas rau cov koom haum thiab cov koom haum uas lawv koom nrog lub sijhawm, Charmaraman tau hais. "Kuv tau pom hauv kuv qhov kev tshawb fawb nrog cov tub ntxhais kawm theem nrab uas txawm tias Facebook tsis yog nyob rau hauv 10 lub vev xaib nrov tshaj plaws uas siv los ntawm lawv cov phooj ywg, lawv feem ntau hais txog qhov tseem ceeb thaum lawv laus dua-zoo li txuag lub sijhawm ntawd. rau thaum lawv loj lossis loj dua."
Kev Noj Qab Haus Huv thiab Kev Nyab Xeeb Ua Haujlwm
Kev mob hlwb thiab kev txhawj xeeb txog kev ceev ntiag tug tshwm sim thaum cov khoom lag luam tawm tshiab tshaj tawm, thiab Campus tsis muaj qhov zam.
Cov ntaub ntawv ua txhaum cai zoo li Cambridge Analytica kev thuam tau hais txog qhov kev tshaj tawm xov xwm hauv zej zog siv cov ntaub ntawv tus kheej li cas. Facebook tau hais tias nws txwv cov pab pawg thiab cov xwm txheej hauv Campus rau cov tsev kawm qib siab tshwj xeeb thiab muaj kev xaiv los ua kom lawv tus kheej, nrog rau tso cai rau cov tub ntxhais kawm los thaiv lwm tus neeg siv los zais lawv cov ntaub ntawv ntiag tug.
Peb tsim cov khoom no raws li kev tawm tswv yim thiab kev taw qhia los ntawm cov tub ntxhais kawm, tsev kawm qib siab, thiab cov kws paub txog kev noj qab haus huv thiab kev thab plaub.
Campus cov neeg siv cov haujlwm tseem tuaj yeem cuam tshuam cov ntsiab lus, suav nrog kev tshaj tawm, Facebook Tus Kheej thiab Cov Ntaub Ntawv Txoj Cai Tus Thawj Saib Xyuas Dianne Hajdasz tau hais hauv kev tshaj tawm hauv Facebook lub vev xaib.
"Qhov no txhais tau tias koj cov haujlwm hauv Facebook tuaj yeem cuam tshuam qhov koj pom hauv Campus, thiab koj cov haujlwm hauv Campus tuaj yeem cuam tshuam qhov koj pom lwm qhov hauv Facebook," said Hajdasz.
Kev noj qab haus huv kuj yog ib qho kev txhawj xeeb, xav tias cov tub ntxhais kawm ntawv qib siab tau ntsib teeb meem kev puas siab puas ntsws ntxiv nrog rau qhov tseeb thoob ntiaj teb tam sim no. Qee cov kev tshawb fawb kev kawm kuj tau txuas nrog kev ntxhov siab thiab kev nyuaj siab rau kev siv social media. Facebook tau hais tias nws tau thov kev pab los ntawm ntau tus kws kho mob hlwb thaum tsim tsev kawm ntawv.
"Kev tshaj xov xwm feem ntau yog qhov kev txhawb nqa-kev xav lossis kev ua haujlwm-thaum lub sijhawm nyuaj," Rutledge hais.
