Key Takeaways
- BMW tab tom them cov cheeb tsam xaiv tus nqi ib hlis kom nkag tau cov rooj zaum hauv lawv lub tsheb.
- Cov nqi them txhua hli yog qhov tshiab hauv kev lag luam tsheb, txawm tias lawv tau pib loj hlob tuaj.
- Cov kws tshaj lij ntseeg tias cov nqi them txhua hli txhawm rau nkag mus xaiv cov yam ntxwv hauv koj lub tsheb yuav dhau los ua qhov qub nyob rau xyoo tom ntej.
Txoj kev tso npe txhua hli yog qhov tseem ceeb hauv kev lag luam thev naus laus zis tau ntau xyoo, thiab nws zoo li cov neeg tsim tsheb thaum kawg tau npaj los koom nrog kev lom zem.
BMW tsis ntev los no tau pib them tus nqi txhua hli kom nkag mus rau cov rooj zaum hauv tsheb. Qhov kev zov me nyuam tsuas yog muaj nyob rau hauv cov chaw xaiv, tab sis nws yog ib qho ntawm thawj qhov tseem ceeb ntawm kev siv cov npe txhua hli los qhib lub feature uas twb muaj nyob hauv koj lub tsheb. Kev tso npe tsis muaj dab tsi tshiab rau cov neeg siv khoom (ntau lab tus tib neeg them tus nqi txhua hli rau cov kev pabcuam xws li Netflix thiab Xbox Game Pass), tab sis them txhua hli kom nkag mus rau kev ua haujlwm hauv lub tsheb koj muaj yog qhov tshiab - thiab nws suab zoo li nws yuav nyob ntawm no.
"Nrog rau qhov kev tshwm sim ntawm kev hloov kho sai tshaj plaws hauv huab cua thiab nce kev sib txuas hauv cov tsheb tshiab, muab cov ntawv them nyiaj rau 'cov yam ntxwv ntawm qhov kev thov' yog ib qho yooj yim rau cov neeg tsim khoom los tsim cov nyiaj tau los tom qab kev yuav tsheb, " Robby DeGraff, kws tshuaj ntsuam kev lag luam ntawm AutoPacific, hais rau Lifewire hauv email.
Keeb Kwm ntawm Kev Sau Npe Txhua hli hauv Kev Lag Luam Auto
Kev lag luam tsheb tsis muaj neeg txawv ntawm tus nqi txhua hli, tab sis nws yeej tsis tau ua zoo li no ua ntej. Subaru's STARLINK, piv txwv li, tau nyob ib puag ncig xyoo thiab yuav tsum tau them nyiaj tsis tu ncua kom nkag mus rau cov yam ntxwv xws li chaw taws teeb pib lossis ceeb toom txwv. BMW kuj tseem dabbled nrog cov phiaj xwm nyiaj txiag, txawm hais tias DeGraff sau tseg tias nws tsis tau siv rau tej yam xws li "qhov yooj yim li cov rooj zaum pem hauv ntej."
Lub Hoobkas teeb tsa cov yam ntxwv feem ntau tsis muaj kev cia siab thaum nws los txog rau kev tso npe txhua hli. Cov kev pabcuam tsis tu ncua thiab software, txawm li cas los xij, feem ntau raug kaw tom qab paywall. Ib yam li koj them txhua hli rau kev nkag mus rau Netflix cov phau ntawv loj hlob, STARLINK yog ib qho kev pabcuam uas koj yuav tsum tau them rau kev nkag. Tab sis nrog rau qhov chaw thoob plaws hauv Is Taws Nem thiab qhov yooj yim ntawm kev tau txais cov khoom siv hauv online, cov tuam txhab tsheb pib paub tias lawv tuaj yeem ua haujlwm raws li kev lag luam tsheb thiab thev naus laus zis.
"Lub perk ntawm cov tsheb niaj hnub no tau txuas nrog, los ntawm kev tsav tsheb lawv tus kheej mus rau infotainment systems, yog tias cov neeg tsim khoom tam sim no muaj peev xwm muab cov neeg siv khoom nrog qee yam nta uas lawv lub tsheb yuav tsis tau nruab rau ntawm [lub sijhawm] ntawm kev yuav khoom lossis txawm tias 'kev hloov kho' rau cov uas twb muaj lawm, "DeGraff hais.
Npaj rau Ntau Microtransactions
Tsuas yog ob peb lub npe tab tom tshawb nrhiav cov kev xaiv ntawm ib txwm-online ecosystem nyob rau hauv 2022, tab sis cov kws tshuaj ntsuam ntseeg tias peb yuav pom ntau cov npe txhua hli hauv xyoo tom ntej. Matthias Schmidt, European automotive market analyst ntawm Schmidt Automotive Research, hais rau Lifewire ntawm Twitter tias lawv ntseeg tias "qhov no yuav yog yav tom ntej" ntawm kev lag luam.
Schmidt tsis yog ib leeg ib leeg, raws li DeGraff qhia qhov kev xav. Txawm li cas los xij, nws ceeb toom tias cov neeg tsim khoom yuav tsum nrhiav txoj hauv kev los siv lub tswv yim.
"Cov neeg tsim khoom yuav tsum txheeb xyuas cov yam ntxwv zoo tsim nyog los ntawm tus nqi ntxiv txhua hli thiab tom qab ntawd ua kom cov ntawv tso npe hloov pauv raws li qhov ua tau rau cov neeg siv khoom thiab tus nqi tiag tiag. Kuv tsis xav tias peb lub khw yuav sov li lub tswv yim ntawm kev them nyiaj ntxiv rau cov rooj zaum cua sov lossis lub xov tooj wireless them vim tias cov yam ntxwv tam sim no muaj nyob hauv txhua ntu. Kuv ua, txawm li cas los xij, xav tias muaj chaw rau qhov kev coj ua no thaum nws los txog rau qee yam [Advanced Driver Assistance Systems] nta lossis tseem qhib kev ua haujlwm ntau dua.."
DeGraff hais tias cov tswv tuaj yeem siv thev naus laus zis los xauj cov yam ntxwv tshwj xeeb, xws li them rau ib hlis ntawm kev tsav tsheb tsis siv tes thaum taug kev. Cov neeg tsim khoom kuj tseem tuaj yeem them tus nqi them, tshaj tawm huab cua hloov tshiab uas qhib lub zog ntxiv rau cov tsheb kis las lossis nce qhov ntau ntawm EV.
Cov neeg feem coob tseem tsis tau sov so rau lub tswv yim ntawm kev them nyiaj txhua hli rau cov yam ntxwv twb tau tsim rau hauv lawv lub tsheb, tab sis kev tshawb fawb tsis ntev los no pom tias cov cuab yeej tshiab (xws li hauv tsheb Wi-Fi thiab kev taug qab tsheb) yog qhov tseem ceeb. cov neeg sib tw rau tus qauv txhua hli. Hauv lwm lo lus, cov tuam txhab yuav zaum koom nrog cov nqi them txhua hli nrog kev nkag mus rau cov software hwm lossis cov yam ntxwv tshiab uas tsis tau muaj nyob rau niaj hnub no. DeGraff pom ntau chav rau kev tsim kho tshiab nrog cov nqi sau npe thiab xav paub pom qhov twg nws xaus rau xyoo tom ntej.
"Kuv nyiam lub tswv yim ntawm nws tab sis nrog kev tshwj tseg. Cov cib fim tsis muaj kawg thiab zoo siab xav txog."
