Key Takeaways
- Instagram tam sim no hais txog "tus tsim, yees duab, khw, thiab xa xov."
- Tshaj tawm los ntawm lub desktop, thiab txuas hauv cov dab neeg, ua kom yooj yim rau npe thiab muag.
- Qhia duab nrog phooj ywg? Pib nrhiav lwm qhov kev pabcuam.
Lub lim tiam dhau los, tus thawj coj ntawm Instagram Adam Mosseri tau hais tias lub network tsis yog daim duab sib qhia app lawm. Yog li ntawd yog dab tsi? Ib qho yooj yim-ib qho kev lom zem thiab lub npe nrov platform, ib yam li TV tau ua.
Cov kev hloov pauv tsis ntev los no ntawm Instagram qhia qhov hloov pauv tseem ceeb ntawm qhov chaw sib qhia duab yooj yim. Hauv kev muaj tiag, Instagram tau hais txog ntau yam ntau dua li duck-face selfies thiab cov duab noj tshais rau ntau xyoo tam sim no. Fashion pros siv nws los sib txuas lus, hom siv nws los muag, thiab influencers siv nws los ua lub neej. Tab sis tam sim no, Instagram zoo li tau sib sau cov kev hloov pauv no thiab lees paub qhov tseeb.
"Xav txog Instagram yog qhov chaw uas koj tuaj yeem tshaj tawm cov duab yog ib yam; tab sis kev xav ntawm nws yog qhov muaj zog algorithm uas pub rau koj cov ntaub ntawv thiab ntse thiab maj mam txaus los cuam tshuam koj tus cwj pwm yog ib yam txawv kiag li, " Mark Coster ntawm kev kawm tech site Stem Geek hais rau Lifewire ntawm email.
Tsis Muaj Duab
Lub lim tiam dhau los, Mosseri tau tshaj tawm cov vis dis aus, hais tau zoo tias Instagram tab tom tawm tsam TikTok. Mosseri qhia txog lub platform qhov tseem ceeb tshaj rau xyoo tom ntej. "Ntawm Instagram, peb ib txwm sim tsim cov yam ntxwv tshiab uas pab koj kom tau txais txiaj ntsig zoo tshaj plaws ntawm koj qhov kev paub dhau los. Tam sim no, peb tau tsom mus rau plaub qhov tseem ceeb: Tus tsim, yees duab, khw, thiab kev xa xov."
Hauv luv luv, Instagram yuav tsom mus rau qhov nws twb tau dhau los ua: lub platform rau kev lom zem thiab tshaj tawm. Cov neeg siv yuav pom ntau cov lus pom zoo ntxiv. Hloov chaw ncua sij hawm qhia cov duab thiab yeeb yaj kiab los ntawm cov phooj ywg sib cuam tshuam nrog kev tshaj tawm, tam sim no koj yuav tau txais kev paub ntau dua TikTok zoo li.
Qhov tseem ceeb yuav nyob rau hauv puv npo, "immersive" cov yeeb yaj kiab, npaj los sib tw nrog TikTok thiab YouTube, uas Mosseri hu ua cov neeg sib tw loj.
Mosseri cov yeeb yaj kiab yog tag nrho ntawm cov ncauj lus kom ntxaws, thiab tab sis ib nqe lus hais qhia qhov hloov pauv. Mosseri hais tias "Peb tsis yog daim duab sib qhia app lawm," hais tias Mosseri.
rau cov neeg lag luam
Tib neeg mus rau Instagram kom lom zem, mus yuav khoom, thiab tshawb nrhiav khoom. "70% ntawm cov neeg nyiam ua lag luam tig mus rau Instagram rau kev tshawb pom cov khoom," hais tias Instagram tus kheej spiel. Rau cov hom lag luam, nws tsis yog qhov loj heev kom pom qhov no dav dav zoo ib yam li TV, tsuas yog nrog lub hom phiaj muaj peev xwm ntawm Facebook lub tshuab nrhiav.
Instagram pom nws li ntawd thiab. Peb ntawm plaub qhov tseem ceeb uas nws hais txog-tus tsim, yees duab, khw, thiab kev xa xov-yog hais txog kev tsim khoom lag luam thiab muag. Plaub, yog tias koj tseem suav kev xa xov yog txoj hauv kev rau cov hom lag luam thiab cov neeg yuav khoom sib txuas lus.
Cov kev hloov ntawm no twb tshwm sim lawm. Koj tau ntev tau nkag mus thiab saib koj Instagram pub hauv browser, tab sis tam sim no koj tuaj yeem tshaj tawm los ntawm browser, ib yam nkaus. Qhov no yog qhov yooj yim me ntsis ntxiv rau koj thiab kuv, tab sis rau cov hom lag luam thiab kev lag luam, siv lub khoos phis tawj tsis siv lub xov tooj ua rau kev tswj hwm lub tebchaws Instagram muag tau yooj yim dua.
Lwm qhov kev hloov pauv yog qhov txuas. Nws muaj keeb kwm nyuaj los yog tsis yooj yim sua kom ntxiv clickable txuas rau koj cov ntawv tshaj tawm, tab sis tam sim no cov neeg siv nrog 10, 000 cov thwjtim, lossis cov neeg siv tau lees paub, tuaj yeem ntxig cov txuas mus rau Instagram Dab Neeg.
Cov kev hloov pauv no ua kom pom tseeb tias Instagram tau ua kom zoo rau nws cov neeg tsim hnyav tshaj plaws, txawm tias lawv yog cov lag luam loj thiab cov tshaj tawm lawv tus kheej lossis cov neeg muaj feem cuam tshuam nrog lawv cov khoom.
Qhov no txhais li cas rau koj?
Cov kws yees duab tshaj lij tuaj yeem muag lawv txoj haujlwm ib yam li cov neeg muag khoom tuaj yeem thawb lawv lub tiaj nraum qaum tsev pizza qhov cub thiab ris ultra-nyiam.
Tab sis yog tias koj yog tus nyiam kev yees duab, lossis tsuas yog tus neeg uas xav qhia cov duab nrog lub ntiaj teb, ces Instagram tsis yog rau koj ntxiv lawm. Koj tseem tuaj yeem siv nws li ntawd, tau kawg, tab sis ncav cuag koj cov neeg tuaj saib - txawm tias cov neeg tuaj saib muaj ob peb tus phooj ywg thiab tsev neeg - yuav nyuaj dua. Ua tsaug rau qhov tseem ceeb tshiab ntawm cov yeeb yaj kiab thiab cov lus pom zoo, tus hlub Instagram ncua sij hawm yuav tsis nyob ib puag ncig. Tsis yog raws li peb xav.
Cov kev hloov pauv no ua kom pom tseeb tias Instagram tau ua kom zoo rau nws cov neeg tsim hnyav tshaj plaws…
Muaj ntau qhov chaw hloov pauv thiab saib cov duab. 500px thiab Flickr yog ob qho piv txwv zoo, tab sis qhov teeb meem yog, cov neeg tuaj saib ntawm Instagram. Txawm hais tias koj tsis quav ntsej txog kev tau txais cov neeg ua raws ntau, koj yuav tsum tau yaum cov phooj ywg thiab tsev neeg kom sau npe rau cov kev pabcuam ntawd thiab cia siab tias lawv tuaj xyuas lawv. Txhua lub sijhawm Instagram ua qhov zoo tshaj plaws los ua qhov kev lom zem tag nrho uas ua rau cov neeg siv daig hauv app.
Peb tau los txog ntawm kev lag luam hauv internet. Peb muaj ib lub ntsiab app rau ntau yam. Amazon rau kev yuav khoom, YouTube rau video, thiab lwm yam. Nws tau dhau los ua Instagram rau cov duab. Tej zaum lwm app yuav tuaj txog los sau qhov sib txawv. Los yog tej zaum tus kheej yees duab sib koom yuav wither los yog txav mus rau Facebook. Txawm li cas los xij, zoo li Instagram tsis quav ntsej ntxiv lawm.
