Key Takeaways
- Tus naj npawb ntawm cov kev pabcuam streaming tuaj yeem ua rau peb tig rov qab mus rau hnub uas muaj cable.
- Qhov kev poob qis ntawm cov kev pabcuam streaming yog ntau lub platform thiab cov ntsiab lus xaiv thiab tsawg dua qhov yuav nrhiav tau qee yam tshiab.
- Lub neej yav tom ntej ntawm peb qhov kev saib xyuas yuav yog qhov rov qab mus rau cable lossis qhov tseem ceeb ntawm ntau lub platforms raws li koj qhov kev pabcuam streaming nruab nrab.
Nrog ntau yam kev pabcuam streaming xaiv los ntawm cov hnub no, cov kws tshaj lij hais tias peb yuav dhau los ua kev ntxhov siab dhau lawm thiab tig rov qab mus rau cable.
Muaj ntau dua 200 qhov kev pabcuam streaming muaj hnub no, thiab ntau tus tau ua qhov tseem ceeb rau cov platforms no dhau ntawm cable. Tab sis ntau txoj kev xaiv thiab cov ntsiab lus ntau dhau tuaj yeem ua rau peb xav tias hnyav dhau los ua kom cov kev pabcuam streaming.
"Kuv xav tias tib neeg yeej pib kub hnyiab," Daniel Hess, tus kws tsim yeeb yaj kiab ntawm Tony Productions, hais rau Lifewire hauv xov tooj. "Thaum [cov kev pabcuam streaming] muaj ntau cov ntsiab lus, kuv xav tias lawv dhau los ua cov tsiaj nyaum loj heev."
Kev xaiv ntau dhau
Tus neeg nruab nrab uas siv cov kev pabcuam streaming sau npe ntawm tsib thiab xya qhov kev pabcuam. Koj paub cov uas: Netflix, Hulu, Amazon Prime, Disney+, Apple TV+, Discovery+, Paramount+, Peacock, HBO Max, thiab lwm yam.
Raws li kev tshawb fawb tsis ntev los no los ntawm Verizon Media thiab Publicis Media, 56% ntawm cov neeg hais tias lawv dhau los ntawm cov kev pabcuam streaming xaiv los ntawm. Daim ntawv ntsuam xyuas kuj qhia tau tias 67% ntawm cov neeg siv hais tias nws nyuaj rau kev txiav txim siab seb yuav saib dab tsi vim tias muaj cov ntsiab lus ntau dhau.
Nws nyuaj rau nco ntsoov qhov twg txhua yam yog-yog qhov uas qhia hauv Netflix lossis Hulu, lossis tej zaum nws yog Disney+?
Tshwj xeeb txij li ntau qhov koj nyiam tshaj tawm nyob rau hauv ib lub platform (Lub Chaw Haujlwm ntawm Peacock, Handmaid's Tale ntawm Hulu, lossis Ted Lasso ntawm Apple TV +), cov kws tshaj lij hais tias nws tuaj yeem nyuaj rau nco ntsoov qhov chaw qhib.
"Nws nyuaj rau nco ntsoov qhov twg txhua yam yog-yog qhov qhia ntawm Netflix lossis Hulu, lossis tej zaum nws yog Disney +?" Bryan Striegler, tus kws yees duab ntawm Striegler Photography, hais rau Lifewire hauv email.
"[Nrog cable], koj muaj ib qho chaw saib, koj yuav muaj cov channel uas koj nyiam, thiab tej zaum yuav muaj 100 yam los saib piv rau 50,000."
Hess ntxiv tias cov kev pabcuam streaming tau tsim los ua lwm txoj hauv kev los muab cov kev xaiv tshwj xeeb ntawm tus nqi qis. Tab sis tsis zoo li cable, streaming cov kev pab cuam yog algorithm-raws li, uas txhais tau tias koj tsis tau txais kev paub ntawm stumbling mus rau ib tug tshiab qhia los yog channel thaum scrolling los ntawm cable thiab nrhiav tej yam tshiab koj yuav tsis tau saib lwm yam.
"Qhov teeb meem nrog algorithms yog nws tsis cam cov neeg saib kom sim ib yam tshiab," Hess hais. "Nws tsuas yog ua raws li qhov koj xav tau tam sim no, thiab qhov ntawd tuaj yeem yog qhov teeb meem loj."
Nyob yav tom ntej ntawm saib
Netflix thiab Disney+ tau tshaj tawm cov lej qis tshaj qhov xav tau hauv thawj peb lub hlis twg ntawm lub xyoo no, yog li nws pom tseeb tias ntau tus neeg dhia nkoj. Hess tau hais tias nws muaj kev nyab xeeb los xav tias tag nrho cov kev pabcuam streaming no yuav toj siab hauv lawv cov neeg siv npe, thiab cov kev xaiv tom ntej tuaj yeem sib xyaw ua ke tag nrho.
"Thiab qee lub sijhawm, yuav tsum muaj qee yam uas yuav coj los ua ke hauv ib lub kaus lossis [cov kev pabcuam streaming] tsuas yog yuav pib folding," Hess said.
Hess hais tias nws tau tshem nws cov kev pabcuam streaming hauv 2018 thiab hais tias nws hloov mus nrhiav cov ntsiab lus raws li nws qhov kev nyiam tshwj xeeb, uas kuj tuaj yeem yog lwm txoj hauv kev uas peb tab tom mus.
"Kuv xav tias yuav muaj ntau tus neeg nrhiav cov ntsiab lus ntawm tus kheej," Hess hais. "Nws tuaj yeem yog lub platform ntawm tib neeg tso tawm cov ntsiab lus, thiab cov neeg saib tau nkag mus rau hauv qhov chaw ntawm nws. Thiab tom qab ntawd tsuas yog txhawb nqa cov neeg tsim cov ntsiab lus."
Tab sis rau cov uas tab tom nrhiav zaum thiab saib qee yam, Strieglar hais tias cable yuav yog qhov kev xaiv zoo dua yav tom ntej. Yog tias tus neeg nruab nrab muaj nruab nrab ntawm tsib thiab xya qhov kev pabcuam streaming, qhov ntawd ntxiv txog $ 50- $ 70 ib hlis, muab lossis nqa.
Los ntawm kev sib piv, tus nqi nruab nrab ntawm cov nqi cable yog kwv yees li $ 60 ib hlis rau lub pob pib cable, txawm tias Strieglar tau hais tias tuaj yeem hloov pauv. "Tus nqi [ntawm cable] yuav tsum poob nrog txhua tus neeg dhia hauv lub tsheb ciav hlau streaming thiab zoo ib yam li kev ua npe rau plaub lossis ntau dua kev pabcuam streaming," Strieglar hais.
Txawm hais tias koj yog tus kiv cua tuag-hnyav lossis kev pabcuam streaming serial, nws muaj kev nyab xeeb hais tias peb muaj ntau txoj hauv kev yuav ua li cas thiab peb saib. Ib yam li txhua yam, txoj kev peb haus peb cov xov xwm yuav hloov mus ntxiv rau yav tom ntej.
"Tam sim no, Kuv tseem zoo siab nrog kuv cov kev pabcuam streaming, tab sis tej yam yuav txawv ntawm peb xyoos ntxiv," Striegler hais.
